AWeber Alternatives
Eight AWeber alternatives, one honest test, five criteria each.
AWeber does the basics well: easy setup, reliable sending and support that scores a class-leading 4.7 in our test, earning it a solid 3.9 out of 5 overall. The catch is everything around the edges. Value softens as your list grows, the automation builder feels a generation behind, and the free plan stops at 500 subscribers. If that is where AWeber pinches, here are the eight alternatives we rate highest, scored hands-on so you can pick the right one fast.
Some links are affiliate links, and it never affects our scores.
Why teams leave AWeber
Let us be fair: AWeber is a genuinely solid email tool. It is easy to learn, its 24/7 support is the best in this list at 4.7, and it has been delivering email reliably for decades. People do not leave because AWeber is bad. They leave because it has aged, and a handful of specific frictions push them to look elsewhere.
Value slips as your list grows
The free plan caps at 500 subscribers
The automation builder feels dated
Features and depth lag newer tools
The interface shows its age
No native SMS or omnichannel
8 AWeber alternatives compared
Here are the eight alternatives at a glance. Scores come from our hands-on reviews, and pricing was checked in 2026. The edge column is the single biggest reason to consider each one over AWeber. Tap any tool to jump straight to its full breakdown.
| Best for | Edge over AWeber | Free plan | Team size | Visit | ||||
|---|---|---|---|---|---|---|---|---|
| 1 | Brevo | Best free & value alternative | No contact limit on free, SMS built in | 4.2/5 | Free plan | ✓ | Growing SMBs | Visit → |
| 2 | Kit | Best for creators | Built for creators and audiences | 4.2/5 | Free up to 10k contacts | ✓ | Creators & solos | Visit → |
| 3 | ActiveCampaign | Best for automation | Deepest automation and CRM | 4.0/5 | From $15/mo | — | Automation-led teams | Visit → |
| 4 | Sender | Best free plan | 2,500 free subscribers plus SMS | 4.0/5 | Free plan | ✓ | Budget-conscious SMBs | Visit → |
| 5 | Drip | Best for ecommerce | Ecommerce automation depth | 3.8/5 | From $39/mo | — | Online stores | Visit → |
| 6 | Campaign Monitor | Best for design & agencies | Beautiful templates, client tools | 3.6/5 | From $13/mo | — | Agencies & brands | Visit → |
| 7 | Moosend | Best low-cost paid | Cheap paid plans with AI tools | 3.5/5 | From $9/mo | — | Small senders | Visit → |
| 8 | ExpertSender | Best for enterprise | Omnichannel, CDP-grade segmentation | 3.4/5 | Custom pricing | — | High-volume ecommerce | Visit → |
Scores from our hands-on reviews. Pricing checked 2026.
Which alternative is right for you?
Sender reaches 2,500 free subscribers, Brevo has no contact cap and sends 9,000 emails a month free.
You want modern features for lessBrevoSend-based pricing, built-in SMS and a current interface at a low entry price.
You are a creatorKitBuilt for newsletters, paid subscriptions and audience growth, free up to 10,000 contacts.
You need deep automationActiveCampaignThe most powerful visual automation and CRM in this list.
You run an online storeDripPrebuilt ecommerce workflows and revenue-focused automation.
You are an agency or brandCampaign MonitorBeautiful templates and client management tools for multi-account work.
Brevo
Brevo is the alternative most AWeber leavers should try first, for the two things AWeber struggles with: value and a modern feature set. Its free plan has no contact limit, sending up to 9,000 emails a month, and its send-based pricing means you pay for what you actually send rather than how big your list is, which keeps costs low as you grow. It scores 4.5 on both ease and value against AWeber's 3, bundles SMS and even a light CRM, and feels distinctly current. AWeber still wins on support, its 4.7 is genuinely better than Brevo's 4.0, and its onboarding hand-holds beginners more gently. Brevo is the better call when you want modern features and headroom for the money, and the worse call if round-the-clock support is your top priority. See the full Brevo vs AWeber comparison for the details.
- Free plan with no contact limit
- Send-based pricing that scales cheaply
- Built-in SMS and light CRM
- Modern, current interface and automation
- ✓Far better value than AWeber (4.5 vs 3)
- ✓No contact cap on the free plan
- ✓SMS and CRM bundled in
- ✓Modern automation and segmentation
- ✗Support is good but below AWeber (4.0 vs 4.7)
- ✗Daily send limit on the free plan
- ✗Deliverability needs warm-up on shared IPs
| Criterion | Brevo | AWeber |
|---|---|---|
| Free contact limit | Unlimited | 500 |
| Built-in SMS | Yes | No |
| Value (our score) | 4.5 | 3.0 |
| Support (our score) | 4.0 | 4.7 |
| From | Free | ~$12.50 |
Switch if you want modern features, SMS and far better value than AWeber, but AWeber still wins if best-in-class 24/7 support is your single biggest priority.
Kit
Kit, formerly ConvertKit, is the alternative built for creators in a way AWeber never was. It is designed around newsletters, audience growth and monetisation, with paid newsletter subscriptions, tip jars, a creator network for recommendations and clean tagging instead of clunky lists. Its free plan reaches a generous 10,000 contacts, ease scores a high 4.6, and feature depth is a strong 4.5, both ahead of AWeber. Where AWeber wins is value at small scale and support: Kit's paid plans start around $39 and its value sits at 3.8, while AWeber's free tier and onboarding are friendlier for absolute beginners. Kit is the better pick when your business is your audience, and the worse pick if you just want simple newsletters on a budget. The full Kit vs AWeber comparison digs deeper.
- Free plan up to 10,000 contacts
- Paid subscriptions and tip jars built in
- Creator network for recommendations
- Clean, tag-based subscriber model
- ✓Generous free plan (10k contacts)
- ✓Built for monetising an audience
- ✓Friendly, high-ease interface (4.6)
- ✓Strong feature depth (4.5 vs 3.4)
- ✗Paid plans start higher than AWeber (~$39)
- ✗Less suited to classic business newsletters
- ✗Value softer at scale (3.8)
| Criterion | Kit | AWeber |
|---|---|---|
| Free contact limit | 10,000 | 500 |
| Creator monetisation | Yes | No |
| Ease (our score) | 4.6 | 4.2 |
| Features (our score) | 4.5 | 3.4 |
| From | Free | ~$12.50 |
Switch if you are a creator who wants to grow and monetise an audience, but AWeber still wins for simple business newsletters and gentler beginner support.
ActiveCampaign
If you are leaving AWeber because its automation feels thin, ActiveCampaign is the answer. It has the most powerful visual automation builder in this list, with branching logic, conditional paths, behavioural triggers and a built-in sales CRM, so marketing and sales run on the same data. Feature depth scores 4.5 against AWeber's 3.4, and it integrates with almost everything. The trade-offs are real: there is no free plan, only a 14-day trial limited to 100 contacts, and all that power makes it harder to learn, with ease at 3.5 against AWeber's friendlier 4.2. ActiveCampaign is the better pick when automation is the point, and the worse pick if you want simple newsletters or a free tier. See ActiveCampaign vs AWeber for the full breakdown.
- Best-in-class visual automation builder
- Built-in sales CRM
- Behavioural triggers and conditional logic
- Huge integration ecosystem
- ✓Far deeper automation than AWeber (4.5 vs 3.4)
- ✓CRM and marketing on one platform
- ✓Advanced segmentation and triggers
- ✓Scales from SMB to mid-market
- ✗Steeper learning curve (3.5 vs 4.2 ease)
- ✗No free plan, only a limited trial
- ✗Costs climb with contacts and features
| Criterion | ActiveCampaign | AWeber |
|---|---|---|
| Visual automation | Advanced | Basic |
| Built-in CRM | Yes | No |
| Features (our score) | 4.5 | 3.4 |
| Ease (our score) | 3.5 | 4.2 |
| Free plan | No | Yes |
Switch if you want serious automation and a built-in CRM, but AWeber still wins on ease of use, gentle onboarding and a genuine free plan.
Sender
Sender is the alternative for anyone leaving AWeber over the free plan and price. Its permanent free plan supports 2,500 subscribers, five times AWeber's 500, with unlimited automation even on free and 24/7 support that scores a standout 4.6. Value is a strong 4.5 against AWeber's 3, and SMS is built into paid plans, so you can run email and text from one place. Where AWeber wins is feature depth at the top end and its larger integration library: Sender scores 3.2 on integrations against AWeber's 4.1, and its advanced features are lighter. Sender is the better pick when a big free plan and low cost rule, and the worse pick if you need deep integrations or advanced reporting. The full AWeber vs Sender comparison covers it.
- Free plan up to 2,500 subscribers
- Unlimited automation on free
- Built-in SMS on paid plans
- Fast, 24/7 support (4.6)
- ✓Far bigger free plan than AWeber (2,500 vs 500)
- ✓Excellent value (4.5 vs 3)
- ✓Strong, responsive support (4.6)
- ✓SMS marketing built in
- ✗Fewer integrations than AWeber (3.2 vs 4.1)
- ✗Lighter advanced features (3.4)
- ✗Smaller ecosystem overall
| Criterion | Sender | AWeber |
|---|---|---|
| Free subscriber limit | 2,500 | 500 |
| Built-in SMS | Yes | No |
| Value (our score) | 4.5 | 3.0 |
| Integrations (our score) | 3.2 | 4.1 |
| From | Free | ~$12.50 |
Switch if you want the most generous free plan and built-in SMS at low cost, but AWeber still wins on integration breadth and advanced feature depth.
Drip
Drip is the alternative for ecommerce, something AWeber treats as a general use case rather than a specialty. It is built around online stores, with prebuilt revenue workflows, deep Shopify and WooCommerce integration, and automation that triggers on browsing, carts and purchases. Feature depth scores 4.3 against AWeber's 3.4, and its ecommerce focus is genuinely useful for stores. The honest trade-off is price: Drip starts at $39 a month with no free plan, and value scores a low 2.8, the softest in this list. Drip is the better pick when your revenue lives in a store and you want automation built for that, and the worse pick for simple newsletters or a tight budget. See AWeber vs Drip for the detail.
- Prebuilt ecommerce revenue workflows
- Deep Shopify and WooCommerce integration
- Behaviour-based store automation
- Strong feature depth for stores
- ✓Built for ecommerce where AWeber is general
- ✓Deeper automation than AWeber (4.3 vs 3.4)
- ✓Revenue-focused prebuilt workflows
- ✓Solid support (4.2)
- ✗Weakest value in this list (2.8)
- ✗No free plan, starts at $39
- ✗Overkill outside ecommerce
| Criterion | Drip | AWeber |
|---|---|---|
| Ecommerce focus | Yes | General |
| Free plan | No | Yes |
| Features (our score) | 4.3 | 3.4 |
| Value (our score) | 2.8 | 3.0 |
| From | $39 | ~$12.50 |
Switch if you run an online store and want automation built for ecommerce revenue, but AWeber still wins on price, a free plan and general-purpose simplicity.
Campaign Monitor
Campaign Monitor is the alternative for teams who care about how email looks and who manage email for others. Its templates are among the most beautiful in the market, its drag-and-drop editor is a pleasure at 4.3 on ease, and it has dedicated agency features: a client dashboard, private labelling, granular permissions and special agency pricing. For design-led brands and agencies, that is a real edge over AWeber. The trade-off is value: pricing climbs steeply with contacts and the entry tiers are thin, so value scores a low 2.6 against AWeber's 3, and support is more hit-or-miss at 3.2 against AWeber's 4.7. Campaign Monitor is the better pick for design and client work, and the worse pick when budget and support matter most. The full AWeber vs Campaign Monitor comparison covers it.
- Beautiful, professional templates
- Polished drag-and-drop editor (4.3 ease)
- Agency client dashboard and labelling
- Granular permissions for teams
- ✓Best-looking templates of the group
- ✓Strong agency and client tools AWeber lacks
- ✓Easy, pleasant editor (4.3)
- ✓Good for design-led brands
- ✗Weak value, climbs steeply (2.6)
- ✗Support below AWeber (3.2 vs 4.7)
- ✗No free plan
| Criterion | Campaign Monitor | AWeber |
|---|---|---|
| Agency tools | Yes | Limited |
| Free plan | No | Yes |
| Ease (our score) | 4.3 | 4.2 |
| Support (our score) | 3.2 | 4.7 |
| From | $13 | ~$12.50 |
Switch if you want beautiful templates and agency client tools, but AWeber still wins on value, support and a free plan to start on.
Moosend
Moosend is the alternative for senders who want modern features at the lowest paid price. It starts at just $9 a month, leans hard into AI-powered segmentation and behavioural triggers that usually cost far more elsewhere, and stays easy at 4.3 on ease. Value scores a healthy 4.0 against AWeber's 3, and its 30-day trial is generous. Where AWeber clearly wins is support: Moosend's was the weakest in our test at 2.6, well below AWeber's class-leading 4.7, and there is no forever-free plan, only a trial. Moosend is the better pick when low cost and AI tools matter, and the worse pick when you rely on responsive support or a free tier. See AWeber vs Moosend for the breakdown.
- Very low paid entry price ($9)
- AI segmentation and behavioural triggers
- Easy, modern editor (4.3 ease)
- Generous 30-day trial
- ✓Cheaper paid plans than AWeber (4.0 value)
- ✓AI tools usually found on pricier tools
- ✓Easy to use (4.3)
- ✓Long 30-day trial
- ✗Weakest support in our test (2.6 vs 4.7)
- ✗No forever-free plan
- ✗Fewer integrations (3.3)
| Criterion | Moosend | AWeber |
|---|---|---|
| Entry paid price | $9 | ~$12.50 |
| AI segmentation | Yes | Limited |
| Value (our score) | 4.0 | 3.0 |
| Support (our score) | 2.6 | 4.7 |
| Free plan | No | Yes |
Switch if you want cheap paid plans with AI-driven automation, but AWeber still wins decisively on support and offers a genuine free plan.
ExpertSender
ExpertSender is the alternative for the top end of the market, where AWeber simply does not compete. Built on a customer data platform, it runs omnichannel messaging across email, SMS, web and mobile push, with segmentation rated among the best in the industry, high deliverability, ISO 27001 certification and a managed, white-glove service. Feature depth scores 4.4 against AWeber's 3.4, and support is strong at 4.2. The trade-offs are equally clear: pricing is custom and enterprise-grade, value scores a low 2.4, there is no free plan, and ease is just 3.1 against AWeber's friendly 4.2. ExpertSender is the better pick for high-volume ecommerce and enterprise, and the worse pick for small senders or anyone on a budget. The full AWeber vs ExpertSender comparison covers it.
- Omnichannel email, SMS, web and mobile push
- CDP-grade segmentation rated industry-best
- High deliverability and ISO 27001 certification
- Managed, white-glove onboarding
- ✓Far deeper than AWeber (4.4 vs 3.4)
- ✓True omnichannel where AWeber is email-only
- ✓Strong support and deliverability
- ✓Enterprise-grade segmentation
- ✗Enterprise custom pricing, weak value (2.4)
- ✗Steeper to learn (3.1 vs 4.2 ease)
- ✗Overkill for small senders, no free plan
| Criterion | ExpertSender | AWeber |
|---|---|---|
| Omnichannel | Yes | Email only |
| Features (our score) | 4.4 | 3.4 |
| Value (our score) | 2.4 | 3.0 |
| Ease (our score) | 3.1 | 4.2 |
| Free plan | No | Yes |
Switch if you need enterprise omnichannel and CDP-grade segmentation for high volume, but AWeber still wins on price, ease and a free plan for smaller senders.
How to choose an AWeber alternative
The right alternative depends on why AWeber stopped fitting. Start from your real reason for leaving, price, a bigger free plan, deeper automation, ecommerce or design, then match it to the tool below. Our scores weight five criteria, ease, value, features, support and integrations, equally, so a high overall means a tool is strong across the board, not just on one axis. Here is how we would steer the most common cases.
Leaving over price or the free plan
Need deeper automation
Creators and ecommerce
Migrating from AWeber
- Name your real reason for leaving: price, free plan size, automation, ecommerce or design.
- Check the free plan or entry price against the list size you actually expect.
- Confirm the automation depth matches what you want to build, not just what you do today.
- Decide if you need SMS or omnichannel, or whether email alone is enough.
- Project the real cost as your list grows, not just the entry price.
- Export a sample from AWeber and test the import and deliverability before you commit.
AWeber alternatives, the FAQ
What is the best free alternative to AWeber?
The best free alternative to AWeber in 2026 is Sender. AWeber's free plan caps you at 500 subscribers and 3,000 emails a month, whereas Sender's permanent free plan supports up to 2,500 subscribers with unlimited automation and built-in support. Brevo is a strong runner-up: its free plan has no contact limit at all and sends up to 9,000 emails a month, though it has a daily send cap. Kit also offers a generous free plan for up to 10,000 contacts, ideal for creators. All three give you far more headroom than AWeber's free tier. The trade-off with free plans is that advanced features and higher send volumes live on paid tiers, so they are best as a starting point you grow into rather than a permanent ceiling.What is a cheaper alternative to AWeber?
Moosend and Brevo are the cheapest credible alternatives to AWeber. Moosend starts from just $9 a month and bundles AI-driven segmentation that usually costs far more elsewhere, which is why it scores 4.0 on value against AWeber's 3. Brevo also starts low and uses send-based pricing, so you pay for the emails you send rather than the size of your list, which keeps costs down as you grow. If free is the priority, Sender and Brevo both let you start at zero. Just remember the cheapest sticker price is not always the cheapest in practice: count the subscribers and send volume you really need and check how fast costs climb on each platform before you commit.Is Brevo better than AWeber?
It depends on what you need. In our test Brevo scores 4.2 out of 5 and AWeber 3.9, so Brevo edges it overall, but neither is simply better. Brevo wins if you want modern features, a free plan with no contact limit, built-in SMS and far better value, scoring 4.5 on value against AWeber's 3. AWeber wins if support is your top priority, since its 24/7 help scores a class-leading 4.7 against Brevo's 4.0, and its onboarding is gentler for beginners. The honest split is this: Brevo is the better modern, value-led platform, while AWeber is the safer pick if you lean on responsive support. If features and price matter most, lean Brevo. If hand-holding support matters most, AWeber holds up.What is the best AWeber alternative for creators?
Kit, formerly ConvertKit, is the best AWeber alternative for creators in 2026. It is built around newsletters, audience growth and monetisation, with paid subscriptions, tip jars and a creator network for recommendations, plus a free plan that reaches 10,000 contacts. It scores a high 4.6 on ease and 4.5 on features, both ahead of AWeber, and its tag-based model suits content businesses far better than AWeber's classic list approach. Brevo is the alternative if you want broader marketing features and SMS alongside your newsletter. For most creators, though, Kit's monetisation tools and generous free plan make it the natural home for an audience-led business.Can these tools import my AWeber subscribers?
Yes. Every alternative in this guide supports importing your AWeber subscribers, almost always through a CSV export and a guided mapping step. You export your subscribers, tags and segments from AWeber, then upload them into the new tool and match the columns to its fields. Subscribers and tags map cleanly, but automations and autoresponders usually need rebuilding by hand, since each platform structures them differently. You should also warm up sending on the new platform gradually rather than blasting your whole list on day one, to protect deliverability. For a simple list the move is typically an afternoon, rising to a day or two if you have many automations or complex segments.Why do people leave AWeber?
People leave AWeber for a handful of specific reasons, not because it is bad. First, value slips as your list grows, with several reviewers flagging recent price increases, which is why it scores just 3 on value in our test. Second, the free plan caps at 500 subscribers and 3,000 emails a month, where Sender reaches 2,500 and Brevo has no contact limit. Third, the automation builder feels a generation behind tools like ActiveCampaign and Drip. Fourth, the interface shows its age next to modern rivals like Brevo and Kit. AWeber still keeps its best-in-class 4.7 support and its ease of use, so the leavers are usually those who have outgrown its depth or its pricing, not those who dislike the tool.AWeber vs ActiveCampaign: which should I choose?
Choose ActiveCampaign if you want serious automation. It has the most powerful visual builder in this comparison, with branching logic, behavioural triggers and a built-in sales CRM, scoring 4.5 on features against AWeber's 3.4. Choose AWeber if you want something easy to learn with excellent support, since AWeber scores 4.2 on ease and 4.7 on support against ActiveCampaign's 3.5 and 4.0, and AWeber has a genuine free plan where ActiveCampaign offers only a limited 14-day trial. In short, ActiveCampaign is the automation specialist for teams that will invest setup time, while AWeber is the simpler, friendlier, free-tier-friendly newsletter and autoresponder tool. If automation is the point, go ActiveCampaign; if ease and support matter more, AWeber holds up.What is the best AWeber alternative for ecommerce?
Drip is the best AWeber alternative for ecommerce in 2026. It is built specifically for online stores, with prebuilt revenue workflows, deep Shopify and WooCommerce integration, and automation that triggers on browsing, carts and purchases, scoring 4.3 on features against AWeber's 3.4. For high-volume or enterprise ecommerce, ExpertSender goes further with omnichannel messaging and CDP-grade segmentation. The trade-off with both is value: Drip starts at $39 a month with a soft 2.8 value score, and ExpertSender uses enterprise custom pricing. If your revenue lives in a store and AWeber's general-purpose automation is not enough, Drip is the natural step up, with ExpertSender the option for the largest senders.What is the best AWeber alternative for agencies?
Campaign Monitor is the best AWeber alternative for agencies and design-led brands. It has some of the most beautiful templates in the market, a polished drag-and-drop editor scoring 4.3 on ease, and dedicated agency features including a client dashboard, private labelling, granular permissions and agency pricing, all of which AWeber lacks. The trade-off is value, since Campaign Monitor's pricing climbs steeply with contacts and scores a low 2.6, and support is more inconsistent than AWeber's class-leading 4.7. If you manage email for multiple clients and care about how it looks, Campaign Monitor fits agency work far better than AWeber, as long as you can accept the higher cost at scale.Which AWeber alternative has the best support?
Among these alternatives, Sender has the strongest support at 4.6, with fast, 24/7 help even on its free plan, closely followed by ExpertSender and Drip at 4.2. That said, it is worth knowing that AWeber itself scores the highest of all at 4.7, so support is one area where AWeber genuinely leads the field. If responsive support is your single most important criterion, AWeber is hard to beat and may be a reason to stay. If you want strong support plus a bigger free plan or better value, Sender is the closest match. Brevo, ActiveCampaign and Kit all sit at a solid 4.0, which is good but a step below AWeber's best-in-class help.