How Much Does RocketReach Cost?

The real price of the B2B contact database, plan by plan, lookups included.

Short answer: RocketReach has a free plan (5 lookups, no credit card), then paid plans from about $33/month on Essentials with annual billing ($69/month month-to-month). But that is the email-only price. Phone numbers start on the Pro plan, and API plus intent data are reserved for Ultimate. Paying monthly costs nearly double the annual rate. We walk through every plan, every separately gated feature, and what you really pay based on your prospecting volume.

Romain Cochard
Romain CochardCEO of Hack'celeration
Updated June 20265 lookupsfree, no card~50%cheaper annuallyPer lookupnot per stored contact

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Pricing at a glance

RocketReach, the key numbers

~$33
per month
Essentials plan, annual
5 lookups
free
to test, no credit card
Pro needed
for phone numbers
Essentials gives emails only
B2B contact database · Lookups

What each RocketReach plan costs

These are the three individual plans, plus the free plan. RocketReach bills per lookup: one lookup unlocks one contact. The annual rate is far cheaper per month than monthly, but it locks you in for twelve months. Watch how the features are split: Essentials gives emails only, Pro adds phone numbers, and API plus intent data are reserved for Ultimate.

Prices in USD, annual billing unless noted. Checked June 2026.

Free

To test without paying

$0/month

No credit card required

  • 5 lookups to try the tool
  • Contact search and Chrome extension
  • Emails only, no phone numbers
  • No exports, no API
  • Credits do not roll over
Create a free account

Essentials

To start email prospecting

~$33/month, annual

$69/month monthly · $399/year

  • 1,200 lookups per year (~100/month)
  • Emails only, no phone numbers
  • Exports counted in your quota
  • Basic CRM integrations
  • No API, no intent data
Try Essentials
Most popular

Pro

Emails and phone numbers

~$75/month, annual

$119/month monthly · $899/year

  • 3,600 lookups per year (~300/month)
  • Emails + phone numbers
  • Salesforce, HubSpot, Outreach integrations
  • Bulk lookups and technographics
  • Still no API access
Try Pro

Ultimate

High volume, API and intent

~$175/month, annual

$209/month monthly · $2,099/year

  • 10,000 lookups per year
  • Emails + phones + larger exports
  • Full API included
  • Intent data and healthcare data
  • Advanced Salesforce mapping, SSO
Try Ultimate

Prices checked June 2026 on rocketreach.co/pricing and cross-referenced across several sources. The exact monthly lookup caps vary by source (Pro cited at 250 or 300/month, Ultimate at 500 or 833/month), so confirm on the official page. The annual pools (1,200, 3,600, 10,000) are consistent. Team plans (from ~$83/user/month) and Enterprise (custom, from ~$6,000/year) are billed per seat.

Mind the entry price

RocketReach unlocks tier by tier

The entry price covers emails only. The features that actually matter to a sales team are spread across higher plans, and the bill climbs fast. Here is what each tier unlocks.

Lookups (the core model)

One lookup unlocks one contact. You buy a pool: 1,200/year (Essentials), 3,600/year (Pro), 10,000/year (Ultimate). Unused lookups do not roll over to the next month. Beyond your quota, extra lookups run roughly $0.30 to $0.45 each, to confirm on the official page.

Phone numbers (Pro minimum)

Direct dials and mobile numbers are not on Essentials. To get them you must move to Pro, about +$50/month month-to-month. If your team cold calls, the entry plan will not cut it.

API and intent data (Ultimate)

API access, intent data and healthcare data are reserved for Ultimate ($2,099/year) or Team/Enterprise plans. You cannot wire RocketReach into your stack via API on Essentials or Pro.

Seats and annual lock-in (Team)

Team plans are billed per user (~$83/seat/month annually), often with a seat minimum and a twelve-month commitment. Enterprise starts around $6,000/year, custom, with SSO and a dedicated CSM.

  • Doing email prospecting only? Essentials may be enough.
  • Need phone numbers? The Pro plan is the minimum.
  • Want API access? You have to move up to Ultimate.
  • Paying monthly? That is nearly double the annual rate.
  • Unused lookups are lost each month, so size your plan tightly.
Our method

How we size the real cost

RocketReach's sticker price does not tell you what you really pay, because everything hinges on your lookup volume and the data type (emails only versus emails plus phones). To size the real cost, we think by profile: how many contacts you unlock per month, whether you need phones, and annual billing (the cheapest per month). Here are the levers.

  1. Lookup volume1,200, 3,600 or 10,000 depending on plan
    Annual pool
  2. Data typePhones force the Pro plan
    Email or phone
  3. Annual vs monthlyMonthly costs nearly double per month
    ~2x
  4. Premium featuresAPI, intent data, larger exports
    + Ultimate
June 2026prices checked
Annualcalc basis
Sourcesofficial + third-party

Estimates on the individual plans, annual. Adjust for your real volume and the data you need.

The real cost

What you actually pay per month

The price hinges on your lookup volume and your need for phone numbers. Four typical profiles, annual billing, assumptions stated.

Estimates in USD, annual. Extra lookups not included.

Testing, low volume

Trial

$0/month
  • Free plan, 5 lookups
  • Emails only, no card
  • To validate data quality first
Most common case

Solo, emails

Email prospecting

~$33/month
  • Essentials, 1,200 lookups/year
  • Emails only, no phone
  • Best if you enrich your own lists
Try RocketReach

Solo, emails + phone

Cold calling included

~$75/month
  • Pro, 3,600 lookups/year
  • Direct and mobile numbers
  • Main CRM integrations

Team, high volume

API and data

~$175/month
  • Ultimate, 10,000 lookups/year
  • API, intent data, larger exports
  • Beyond that: Team plans billed per seat

Estimates with annual billing (June 2026), per user. Adjust for your real lookup volume. Exports are a separate quota from lookups: you can run out of exports while you still hold unused lookups. Team plans are billed per seat, not at a flat platform rate.

Is RocketReach expensive?

RocketReach's price versus the alternatives

RocketReach's entry plan compared to other B2B contact databases. Apollo and Lusha bundle more features at entry and have a more generous free plan. ZoomInfo plays in a different price bracket entirely.

Entry prices checked June 2026. Different billing models.

The tool on this page

RocketReach

Billed per lookup

~$33/month (Essentials, annual)
  • Free plan: 5 lookups, no card
  • Emails only at entry
  • Phones and API higher up
Try RocketReach

Apollo.io

Per user + credits

~$49/user/month (Basic, annual)
  • More generous free plan
  • Database + sequences included
  • Often cheaper on a like-for-like basis

Lusha

Per user + credits

~$50/user/month (entry, annual)
  • Free plan (~40 credits/month)
  • Email and phone credits
  • Entry price varies by credit tier

Entry prices checked June 2026 on official pages and third-party sources. Apollo and Lusha bill per seat plus credits, RocketReach per lookup. ZoomInfo, another rival, starts around $15,000/year on quote: a different bracket. On a like-for-like basis, Apollo often works out cheaper because it bundles its database and sequences from the entry plan.

The verdict

So, is RocketReach expensive?

Our take after testing and scoring it: the free plan helps in a pinch, but the price climbs fast the moment you need phones or API. Here is when it pays off, and how to pay less.

Fine if…

You do low-volume email prospecting and enrich your own lists. At ~$33/month annually, Essentials gives you 1,200 emails a year, enough for a solo who prospects sparingly. The free plan, meanwhile, lets you test data quality before paying.

Too expensive if…

You need phones, API or high volume. Stacking Pro for numbers ($75/month) or Ultimate for the API ($175/month) pushes the bill up, and a tool that bundles data like Apollo ($49) often works out cheaper. And the monthly rate, remember, costs nearly double the annual one.

The verdict

RocketReach is a decent contact database, but its low user score (1.9/5) reflects recurring complaints: variable data accuracy, auto-renewal that is hard to cancel, lost credits. Pay annually, size your plan tightly, and compare it with Apollo before you commit.

  • Pay annually: roughly half the per-month cost of monthly billing.
  • Stay on Essentials if you only need emails.
  • Test data quality with the 5 free lookups first.
  • Watch your lookups: unused, they are lost each month.
  • Before renewing, check the date: cancellation takes effect at term end.
Pricing FAQ

Frequently asked questions about RocketReach pricing

  • How much does RocketReach cost per month?
    RocketReach has a free plan capped at 5 lookups, with no credit card. Paid plans start around $33/month on Essentials with annual billing, or $69/month month-to-month. Then come Pro at about $75/month annually ($119 monthly) and Ultimate at about $175/month annually ($209 monthly). Paying monthly costs nearly double the annual rate. Watch out: Essentials gives emails only, you need Pro for phone numbers and Ultimate for the API. The smart move is to start from the lowest plan that covers your data type and lookup volume.
  • How much does RocketReach cost per year?
    With annual billing, Essentials works out to about $399/year, Pro to about $899/year and Ultimate to about $2,099/year. Those annual totals map to 1,200, 3,600 and 10,000 lookups per year. Annual billing saves nearly 50% per month on Essentials versus monthly, but it locks you in for twelve months with no pro-rated refund. Always check the exact price on the official page before paying, as tiers can shift and some sources show slightly different figures.
  • Does RocketReach have a free plan?
    Yes, RocketReach offers a free plan, with no credit card, that includes 5 lookups to unlock contacts, person search and the Chrome extension. It is enough to test data quality before paying, but not to prospect at scale. The free plan gives emails only, with no phone numbers, no exports and no API. Most sources say 5 lookups per month, while one says 5 lookups total, so confirm on the official page. Unused credits do not roll over.
  • Are phone numbers included in RocketReach's price?
    No, not on the entry plan. The Essentials plan (~$33/month annually) gives emails only. To access direct dials and mobile numbers, you have to move to the Pro plan, about $75/month annually or $119 monthly. This is often misunderstood: if your team cold calls, the entry plan is not enough and the budget nearly doubles. Size your plan around the data type you actually need, emails only or emails plus phones.
  • How do lookups work at RocketReach?
    A lookup is one unlocked contact: when you reveal someone's email or phone, you spend a lookup. RocketReach sells a pool per plan: 1,200 lookups per year on Essentials, 3,600 on Pro and 10,000 on Ultimate. Unused lookups do not roll over month to month, a recurring complaint in reviews. Beyond your quota, extra lookups are billed individually, around $0.30 to $0.45 each depending on the source, to confirm on the official page. Exports are a separate quota.
  • Is RocketReach more expensive than Apollo or Lusha?
    Often yes, in value terms. Apollo starts at about $49/user/month annually and bundles its B2B database plus sending sequences from the entry plan, with a generous free plan. Lusha enters around $50/user/month annually, with a free plan of roughly 40 credits. RocketReach at ~$33/month looks cheaper, but only gives emails at that level and bills phones and API much higher up. On a like-for-like basis (emails plus phones plus volume), Apollo often works out cheaper. ZoomInfo, by contrast, starts around $15,000/year: a different bracket.
  • Is the API included in RocketReach's price?
    No. API access is only available from the Ultimate plan, about $175/month annually ($209 monthly), or on the Team Ultimate and Enterprise plans. The Essentials and Pro plans do not include API access, which prevents you from automating enrichment from your own tools. So if your use case relies on API integration, you have to aim for the top tier straight away, which changes the budget significantly. Intent data and healthcare data are also reserved for Ultimate.
  • Is there a discount for paying RocketReach annually?
    Yes, and it is significant. Annual billing saves nearly 50% per month on Essentials (from $69 to ~$33/month) and about 37% on Pro (from $119 to ~$75/month). It is the main lever to pay RocketReach less. The trade-off is that annual billing locks you in for twelve months with no pro-rated refund if you cancel mid-term. Be wary of third-party coupon pages too: the most reliable lever stays the annual commitment, paired with picking the tightest plan for your volume.
  • How much does RocketReach cost for a team?
    For a team, RocketReach offers Team plans billed per user: around $83/seat/month annually for Team Pro and about $207/seat/month for Team Ultimate, often with a seat minimum. Lookup credits are then pooled across the team. Beyond that, the Enterprise plan is quote-based, from around $6,000/year, with SSO, a dedicated account manager and custom API limits. Unlike a flat platform-rate tool, the price here climbs mechanically with the number of users you add.
  • Can I cancel RocketReach easily?
    This is a watch-out. Several reviews flag auto-renewal and cancellation that only takes effect at the end of the term you already paid for, with no pro-rated refund. On an annual commitment, that means you stay billed to the end of the year. To avoid surprises, note the renewal date and cancel well in advance. Also remember to export your contacts before closing your account. RocketReach's low user score partly reflects these billing frictions.
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