How Much Does Outgrow Cost?
The real price of the interactive content builder, plan by plan, caps included.
Short answer: Outgrow starts at $14/month on Freelancer Limited with annual billing ($22 monthly), with a free 7-day trial and no credit card. But that tier is heavily capped (250 leads/month, 5 pieces of content), so the genuinely usable entry point is Freelancer Pro at $25. The real pricing trap sits higher up: to remove Outgrow branding, connect a custom domain and unlock AI suggestions, you have to jump from Essentials ($95) to Business at $600/month, a 6x leap with nothing in between. We walk through every plan.
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Outgrow, the key numbers
What each Outgrow plan costs
These are Outgrow's six tiers, from free to custom. Prices shown are annual, the lowest; monthly runs about 20% more. Watch three caps that change everything: leads collected per month, the number of pieces you can publish, and seats. Branding only truly comes off from Business up.
Prices in USD, annual billing. Checked June 2026.
Free
Forms and surveys
No credit card required
- 100 leads per month
- 4 pieces of content, 1 user
- Forms and surveys only
- Outgrow branding required
Freelancer Limited
To start solo
$22/month billed monthly
- 250 leads per month
- 5 pieces of content, 1 user
- 5 types: quiz, assessment, survey, calculator, form
- Outgrow branding present
Freelancer Pro
The real usable entry point
$45/month billed monthly
- 1,000 leads per month
- 7 pieces of content, 1 user
- + e-commerce recommendations, + giveaway
- Enough headroom for a solo creator
Essentials
For a small team
$115/month billed monthly
- 7,500 leads per month
- Unlimited content, 3 users
- 9 types (+ chatbot, + landing page)
- Branding removed only via SMB incentive
Business
Branded pro setup
$720/month billed monthly
- 50,000 leads per month, 10 users
- Custom domain (CNAME)
- Full Outgrow branding removal
- AI suggestions, advanced integrations (Marketo as add-on)
Enterprise
Large accounts
- Dedicated account manager, SSO
- Full API access
- Consulting and team training
- Custom quotas and options
Prices checked June 2026 on outgrow.co/pricing and cross-referenced on Dupple, Vendr, G2 and Capterra. Annual billing saves roughly 20% versus monthly. The free plan is limited to forms and surveys; the free 7-day trial runs on the Business plan, with no credit card. There is no intermediate tier between Essentials ($95) and Business ($600).
What drives the bill up
The $14 entry price tells you little, because everything that makes Outgrow useful for pros sits higher up. Here are the four levers that blow up the ticket.
Branding, domain and AI locked under Business
This is the crux of the pricing. Full Outgrow branding removal, the custom domain (CNAME) and AI suggestions only unlock from Business, at $600/month. Nothing sits between Essentials ($95) and there. If you want to publish under your own brand, the jump is 6x, with no alternative.
The monthly lead quota
Outgrow caps the leads you collect: 250 (Limited), 1,000 (Pro), 7,500 (Essentials), then 50,000 (Business). A single viral campaign can push you up a tier. This is the cap that drives upgrades fastest.
The number of seats
1 user on the Freelancer plans, 3 on Essentials, 10 on Business. As soon as several people create or edit content, you move up a tier, regardless of your lead volume.
Advanced integrations and custom builds
Advanced connectors like Marketo, SAP or Eloqua are paid add-ons on Business. And if you want Outgrow to design a piece of content for you, custom builds start around ~$250 per piece, on top of the subscription.
- Just want to test a quiz? The free plan (100 leads) is enough to validate the idea.
- Solo and actually publishing? Aim for Freelancer Pro ($25), not Limited.
- Working as a team? Essentials ($95) opens 3 seats and unlimited content.
- Want your own brand, no Outgrow logo? You need Business ($600), no middle ground.
- Need Marketo or SAP? Budget the integrations add-on on top.
How we size the real cost
Outgrow's listed price does not tell you what you really pay, because it hinges on actual usage: lead volume, number of pieces, seats, and above all the moment you want the branding gone. To size the real cost, we start from the need (test, publish solo, work as a team, publish under your own brand) and pick the smallest plan that genuinely covers it, on annual billing.
- Leads per month250, then 1,000, 7,500, 50,000 by planCap
- Pieces of content4 and 5 on Freelancer, unlimited from EssentialsLimit
- User seats1 (Freelancer), 3 (Essentials), 10 (Business)1 to 10
- Branding and domainFull removal and CNAME only at $600Business
Estimates by typical need. Adjust for your real lead volume and how much branding matters to you.
What you actually pay per month
The price hinges on your real usage. Four typical profiles, annual billing, assumptions stated.
Estimates in USD, annual. Custom builds and add-ons not included.
Solo creator
Freelancer Pro
- 1,000 leads/month, 7 pieces of content
- E-commerce recommendations and giveaway included
- The genuinely usable solo entry point
Small team
Essentials
- 7,500 leads/month, unlimited content, 3 seats
- Chatbot and landing page unlocked
- But Outgrow branding still present
White-label brand
Business
- 50,000 leads/month, 10 seats, custom domain
- AI suggestions, no Outgrow branding
- The real cost of a branded pro setup
Large account
Enterprise
- SSO, API access, account manager
- Consulting and team training
- Custom quotas and options
Estimates with annual billing (June 2026), based on the smallest plan that covers each need. Adjust for your real lead volume. Reminder: there is no tier between Essentials ($95) and Business ($600), so any white-label need jumps you straight to $600.
Outgrow's price versus the alternatives
Outgrow starts low, but the team-usable tier ($95) and white-label ($600) cost a lot. The quiz-only alternatives are cheaper but cover a narrower scope. Here is how the entry prices line up.
Annual entry prices checked June 2026. Different scopes.
Outgrow
Full platform
- Quizzes, calculators, chatbots, e-commerce recs
- 9 content types from Essentials
- But white-label only at $600
Typeform
Form-focused
- Billed by responses per month
- More form-focused than quiz
- Narrower scope than Outgrow
Interact
Dedicated quiz builder
- Specialized quiz builder
- No calculators or chatbots
- Narrower scope than Outgrow
ScoreApp
Quizzes and scorecards
- Quizzes and scorecards for lead gen
- Centered on lead scoring
- Less versatile than Outgrow
Entry prices checked June 2026 on the official pages. Outgrow starts cheaper than most quiz tools, but its team tier ($95) and white-label ($600) cost noticeably more. Typeform, Interact and ScoreApp are cheaper at entry because they cover a narrower scope (forms or quizzes only), whereas Outgrow combines quizzes, calculators, chatbots and e-commerce recommendations.
So, is Outgrow expensive?
Our take after testing it: the entry price is misleading, the real question is which tier you need. Here is when it pays off, and how to pay less.
Good value if…
You are solo or a small team and you accept the Outgrow branding. At $25 (Pro) solo or $95 (Essentials) for three, you get a full platform, quizzes, calculators and chatbots, where quiz-only rivals cover less. For that scope, the value holds up.
Too expensive if…
You want to publish under your own brand with no Outgrow logo. The 6x jump from Essentials ($95) to Business ($600) stings, because nothing sits between the two. If white-label is your only requirement, a cheaper quiz-only tool with branding removal can work out far cheaper.
How to pay less
Pay annually for roughly 20% off, start on the free plan to validate the idea, then move to Freelancer Pro ($25) rather than the overly capped Limited. Only step up to Business if branding or a custom domain are truly essential, and negotiate Enterprise if you exceed 50,000 leads.
- Pay annually: roughly 20% off every plan.
- Validate your idea on the free plan (100 leads) before paying.
- Pick Freelancer Pro ($25) over Limited, which caps at 250 leads.
- Only move to Business ($600) if white-label is essential.
- Use the free 7-day Business trial, with no credit card.
Frequently asked questions about Outgrow pricing
How much does Outgrow cost per month?
Outgrow starts at $14/month on Freelancer Limited with annual billing, or $22/month billed monthly. But that tier caps at 250 leads and 5 pieces of content. The genuinely usable entry point is Freelancer Pro at $25/month (1,000 leads). Above that, Essentials costs $95/month (7,500 leads, unlimited content, 3 seats) and Business $600/month (50,000 leads, white-label, custom domain). The smart move is to pick the smallest plan that truly covers your lead volume and your branding need, without overpaying for a tier you will not use.How much does Outgrow cost per year?
On annual billing, Freelancer Limited works out to about $168/year ($14 x 12), Freelancer Pro to about $300/year, Essentials to about $1,140/year and Business to about $7,200/year. Annual billing saves roughly 20% versus monthly on every plan, so it is the first lever to pay Outgrow less. Always check the exact price on outgrow.co before paying, as tiers and promotions can change. For Enterprise, the annual rate is negotiated case by case based on your volumes and needs.Does Outgrow have a free plan?
Yes, Outgrow offers a permanent free plan, but it is limited. It caps at 100 leads per month, 4 pieces of content and 1 user, and it only covers forms and surveys, with Outgrow branding required. So you get no quizzes, calculators or chatbots on the free plan. It is enough to validate a simple idea or gather a few responses, but not for serious marketing use. As soon as you want a quiz or a calculator, you have to move to a paid plan from $14/month.Does Outgrow offer a free trial?
Yes. Outgrow offers a free 7-day trial of the Business plan, with no credit card. So for one week you get access to the top-tier features: every content type, white-label, custom domain, AI suggestions and advanced integrations. It is a chance to test the tool at its full potential before committing. After 7 days, you have to move to a paid plan, whose scope is narrower than Business. Remember to export your content and leads before the trial ends if you do not subscribe right away.Why does the price jump so much from Essentials to Business?
Because Outgrow reserves everything tied to branded professionalism for Business. Essentials costs $95/month, Business $600/month: a 6x jump, with no intermediate tier. And it is only on Business that full Outgrow branding removal, the custom domain (CNAME), AI suggestions and advanced integrations unlock. In other words, the moment you want to publish under your own brand with no Outgrow logo, you go straight from $95 to $600. That is the real sticking point in Outgrow's pricing, and the first thing to plan for before you commit.How do I remove Outgrow branding?
Full Outgrow branding removal is only available on the Business plan, at $600/month. On Essentials ($95), branding only comes off via an SMB incentive, so not in a guaranteed way. And on the Free and Freelancer plans, the Outgrow logo stays required. If white-label is your priority, there is no middle ground: you have to budget for Business, which also adds the custom domain via CNAME. It is a cost to factor in from the start if you want your quizzes and calculators to truly pass as your own.Is there a discount for paying Outgrow annually?
Yes. Annual billing saves roughly 20% versus monthly across all Outgrow plans. For example, Freelancer Limited goes from $22 to $14/month, Freelancer Pro from $45 to $25/month, Essentials from $115 to $95/month and Business from $720 to $600/month. It is by far the main lever to pay Outgrow less. That said, be wary of unofficial third-party promo codes. The best move is to combine the annual commitment with picking the smallest plan that truly covers your lead volume and branding need.Is Outgrow more expensive than Typeform or Interact?
It depends on scope. At entry, Outgrow starts cheaper (from $14/month) than Typeform (~$25) or Interact (~$27) on annual billing. But Outgrow covers far more: quizzes, calculators, chatbots and e-commerce recommendations, where Typeform is form-focused and Interact is a dedicated quiz builder. The flip side is that the genuinely team-usable tier (Essentials, $95) and white-label (Business, $600) cost noticeably more than these alternatives. If you just want simple quizzes, a quiz-only tool is cheaper; if you want a full platform, Outgrow holds its own.How much does Outgrow cost for a team or an agency?
For a small team, expect $95/month on annual billing on Essentials: 7,500 leads/month, unlimited content and 3 seats, but Outgrow branding is still present. For an agency publishing under its clients' brands, you need Business at $600/month: 50,000 leads, 10 seats, custom domain and full white-label. Beyond that, or if you need SSO, API access and an account manager, you move to Enterprise, on a custom quote. Above all, plan for the 6x jump between Essentials and Business, which can catch you out the moment you want the Outgrow logo gone.Can I cancel Outgrow easily?
Yes, the subscription is cancelled from your account, with no long commitment on the monthly plans. The watch-out is on annual plans: you pay a year up front, so cancellation takes effect at the end of the current period rather than right away. Before closing your account, remember to export your interactive content and leads, because you lose access once the subscription ends. If you use a custom domain (Business), also plan to re-host your content elsewhere. In short: cancelling is simple, but plan your data export ahead of time.
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