FOLK CRM TRAINING: MANAGE YOUR CONTACTS WITHOUT THE HEADACHES
Hack'celeration offers Folk CRM training to help you finally manage your contacts and deals without drowning in an overly complex tool. Folk, it's the CRM that doesn't look like a CRM. Clean interface, simple to set up, powerful when you need it.
We'll see together how to structure your pipelines, import and enrich your contacts, set up custom views and filters, automate your follow-ups with mail merge, and connect Folk to your stack (Make, Zapier, Gmail, LinkedIn). You'll master everything from the basics to integrations via API.
Whether you're a freelancer managing a handful of prospects, an agency juggling multiple clients, or a startup building your first sales process, this training is for you. Beginners and advanced users alike, everyone will find what they need.
Our approach: 100% practical. No PowerPoints on 'the importance of customer relationships.' You build, you test, you learn. At the end, you're completely autonomous on Folk.
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Why take a Folk CRM training?
Because Folk can transform a mess of scattered contacts into a clear, actionable system. And without spending 3 months setting it up.
Most people who come to us have already tried HubSpot or Pipedrive. Too heavy, too complex, too expensive for what they need. Or they manage their contacts in a Google Sheet that's slowly becoming unmanageable. Folk is the middle ground: simple enough to get started in 10 minutes, powerful enough to scale with you.
Here's what you'll master:
- Set up your CRM from scratch: You'll create your workspace, structure your pipelines, and configure custom fields that match your business. No generic templates that don't fit.
- Import and enrich your contacts: You'll connect Gmail, use the LinkedIn extension, and set up automatic enrichment to stop manually entering data.
- Create views that make sense: You'll master filters, tags, and groups to see exactly what you need: hot prospects, clients to follow up, deals closing this month.
- Automate your follow-ups: You'll use mail merge to send personalized sequences and automate reminders so nothing falls through the cracks.
- Connect Folk to your tools: You'll integrate Folk with Make, Zapier, or via API to sync with your other apps.
Whether you're starting from scratch or already have Folk but only use 20% of its features, we'll give you the right reflexes to turn it into a real growth machine.
What you'll learn in our Folk CRM training
MODULE 1: FOLK BASICS
We start at the beginning: create your workspace, understand the interface, set up the foundations.
You'll learn to navigate Folk's interface and understand the logic between contacts, groups, and pipelines. It's simple, but understanding the structure from the start saves hours later.
You'll configure your first custom fields to track the info that matters to you (budget, source, priority, whatever you need).
You'll set up your first views and filters to organize your data from day one.
At the end of this module, you have a functional workspace. You know where everything is, how to create contacts, and how to organize them.
MODULE 2: IMPORT AND ENRICH YOUR CONTACTS
No one wants to manually enter 500 contacts. We see how to import massively and enrich automatically.
You'll import contacts from CSV, Gmail, or directly from LinkedIn with the browser extension. We see best practices to avoid duplicates and data chaos.
You'll set up automatic enrichment using tools like Dropcontact to pull company info, job titles, and social profiles without lifting a finger.
You'll organize imported contacts with tags and groups to segment your database from the start.
At the end of this module, your database is populated and enriched. You have clean, segmented contacts ready to work with.
MODULE 3: BUILD YOUR PIPELINES
This is where Folk becomes a real CRM. We build pipelines that track your deals from first contact to signed.
You'll create pipelines with stages that match your sales process (not generic templates that don't fit).
You'll configure deal properties: value, probability, expected close date, custom fields for your specific needs.
You'll set up automation rules to move deals automatically based on triggers (email opened, meeting scheduled, etc.).
You'll create multiple pipelines for different use cases: sales, partnerships, hiring, investor relations.
At the end of this module, you have pipelines that reflect how you actually work. You can track every deal at a glance.
MODULE 4: MASTER MAIL MERGE AND SEQUENCES
Cold outreach, follow-ups, client updates. We see how to send personalized emails at scale.
You'll create mail merge campaigns with variables that pull data from your contacts (name, company, custom fields).
You'll build sequences with automatic follow-ups based on opens and replies. No more 'I forgot to follow up' moments.
You'll track performance: open rates, reply rates, bounces. You'll know what works and what doesn't.
You'll set up templates for recurring emails so you don't write the same thing 100 times.
At the end of this module, you send personalized emails at scale and follow up automatically. Your outreach game is on point.
MODULE 5: INTEGRATIONS AND API
Folk alone is great. Folk connected to your stack is a superpower. We see how to integrate everything.
You'll connect Folk to Gmail and Google Calendar for automatic contact creation and meeting sync.
You'll set up integrations with Make or Zapier to automate workflows: new contact in Folk → create task in Notion, deal won → update Airtable, etc.
You'll understand Folk's API to build custom integrations if the native options aren't enough.
You'll create webhooks to trigger actions in real-time when something happens in Folk.
At the end of this module, Folk is connected to your entire stack. Data flows automatically, no manual work.
MODULE 6: REAL-WORLD CASES AND BEST PRACTICES
Theory is nice. Practice is better. We apply everything to real scenarios.
You'll build a complete CRM setup for a typical use case: agency managing clients, startup tracking investors, freelancer organizing prospects.
You'll see common mistakes and how to avoid them: duplicate contacts, messy pipelines, sequences that annoy instead of convert.
You'll learn maintenance routines: cleaning your database, archiving old contacts, reviewing pipeline health.
You'll get templates and checklists you can reuse immediately in your own Folk workspace.
At the end of this module, you have a battle-tested Folk setup and the reflexes to maintain it long-term.
Why train with Hack'celeration?
AN EXPERT AGENCY THAT BUILDS CRM SYSTEMS FOR CLIENTS EVERY DAY



